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Let me let you in on a not-so-secret secret: Amazon is a treasure trove of skincare, makeup, and hair products, and yup, wigs. The only problem is that the hidden gem beauty products on Amazon are sometimes really hidden beneath pages and pages of subpar products—and that's especially true when it comes finding the best wigs on Amazon. While you might be okay ordering a bunch of sheet masks on Amazon, it's a whole other story when you're shopping for more customized products, like wigs.
So if you're new to wigs and don't know much about shopping for them, but definitely know you don't want to spend a lot of money on one, you might be looking to find a good wig on Amazon. It can be done! I rounded up the best wigs on Amazon below if you wanna start shopping:
Keep scrolling for all of the best wigs on Amazon during Prime Day, and then take some notes from celeb stylist and wig expert Tamika Gibson for the best wig-shopping advice.
With 4.4 stars and more than 10k reviews, this little synthetic number is a clear front-runner for the best wig on Amazon. It comes in a range of colors, from more natural shades to bright, fun ones (like the lilac shown here), and reviewers say it's very realistic-looking and works just as well as a costume wig as it does for everyday life.
Here's the rundown on this 13-by-4-inch lace front: This wig has 4.2 stars, more than 8.7k ratings, and tons of convincing reviews that you need to order this, like, now. For example, this reviewer says, "I've been asked several times if it's my real hair. Highly recommend! Very soft and full. Best quality curly hair I've had for this price. Can't beat it."
Countless reviews mention (1) how the lace melts, and (2) how gorgeous the curl pattern of this free-part wig is. "The lace is very transparent and thin [and] gives a very realistic look without looking wiggy," one happy shopper says. "The hair strands are long from root to tip. The density is nice [and] full. The curl pattern is beautiful."
IDK about you, but Zendaya has officially convinced me to try red hair. Buuut if I can get it without damaging my real hair, I might as well with this deep burgundy red lace-front wig made of super soft human hair. Complete with face-framing pieces, swooped edges, and long waves, this wig gets five-stars from one reviewer who writes, "The wig's density is full, and the hair does NOT shed. I've received so many compliments on this wig."
If good hair color is what you're after, look no further than this blonde balayage synthetic wig. Customers love this wig for how realistic the synthetic strands are (read: not overly shiny) and how good the color looks. "Synthetic blonde ombré wigs tend to look very obvious, but this one looks like a very expensive color job," one review reads. Try it in the ash blonde shown here, or choose from one of the other trendy hair color options.
This pre-plucked synthetic yaki wig, which is available in a handful of other shades, has durable Swiss lace and 4.3 stars to back it up. Shoppers love this natural hair wig, and as one reviewer says, "the layers are to die for, and this texture is perfection (soft not hard like other yaki wigs)."
This pre-styled, synthetic lob wig is beginner-friendly and sooo budget-friendly. It features brown hair with highlights, a natural-looking middle part, adjustable straps inside, and a small bit of lace in the front for a little bit of customization. Not bad for less than 30 bucks!
Two words keep coming up in the reviews of this best-selling wig on Amazon: minimal shedding. Not only that, but shoppers love how minimal the prep work is too. "I barely had to do any plucking, already came with baby hairs… It looks like it’s growing straight from the scalp," one customer writes.
This wavy hair wig has a lace closure, medium brown Swiss lace, and incredible hair that reviewers love. As one person puts it, "It straightens so beautifully and holds a nice curl. The unit is constructed very nicely. I’ve gotten so many compliments and people cannot believe that I bought it from Amazon! I definitely recommend."
This wig, which has more the 7k ratings btw, might take a little zhuzhing to take down the shine, separate the curls, and get the curly shag right where you want it, but it's worth a little extra work for the great price and amazing retro style. As one reviewer puts it, "This wig gives '70s dreamgirl, '80s fly girl, '90s round the way girl, 2000s quirky girl, and 2021 baddie."
If you like your wigs with a little ~flavor~, you gotta try this one. It's not just cute, though: it's got adjustable straps to help you adjust the cap to fit your head, and reviewers say it holds up, even if you get real sweaty under there (relatable AF). Like the style but not the rainbow colors? Bummer, but don't worry, this wig comes in seven other shades.
This popular wig has a lace closure that's 4 inches across and 4 inches deep so you can switch up the part or even wear it in a half-up, half-down hairstyle. It also has bleached knots, Swiss lace, and a casual 5.5k reviews on Amazon.
Middle part, side part, pulled back—change your hair part whenever you want with this lace-front wig that spans 13 inches across the hairline and 6 inches deep for really versatile and natural-looking styles. Hand-tied and made with 100 percent human hair and medium-brown Swiss lace, this wig is popular for its high-quality construction. One very happy customer writes, "Such a beautiful wig like I’m honestly in shock! I was nervous ordering hair off Amazon, but this one was exactly as described."
How cute is this bob wig?! More than 3k Amazon reviewers agree and recommend this 4-by-4-inch lace closure wig for those who are shopping for an affordable, everyday wig. Bonus points for good customer service too.
New to wigs? Try a headband style that's quick and easy to install, thanks to the stretchy attached headband and four combs around the inside, to wear with your own hairline or bangs. With this wig shown here, choose from a range of lengths from 8 inches to 26 inches of human hair that can be worn down or even in a bun.
For less than $25, you can have the coolest hair at the party with this straight bob wig. It's available 15 different colors (like pink, purple, orange, black—srsly, the list goes on). Over a thousands reviewers rave about the sharp cut, how soft the hair is, and the three hooks inside the netting of the wig that make it stay on throughout the entirety of your party, cosplay, or whatever you're wearing it for.
More like hair extensions for your ponytail, this drawstring "wig" wraps around your own hair to give you the extra length and volume you want for less than 30 bucks. No wonder it comes so highly recommended by repeat shoppers.
Sometimes you get what you pay for, but according to the 5k reviewers who gave this synthetic hair, HD-lace wig a whopping 4.1 stars, this one might be worth the gamble. Pro tip from Gibson: Avoid glue when using synthetic wigs (you'll thank her later when you try to clean it off) and try Bold Hold Lace Gelly that rinses away with cold water instead.
If you want hair down to your legs without spending zillions, drop this highly rated, surprisingly realistic synthetic wig into your shopping cart rn. "One thing that I dislike about wigs is when they are thick at the bottom, as I believe it looks unrealistic and tangles easily," one reviewer writes. "This wig is thicker at the top and thins out as it gets longer, so despite its length, doesn't tangle as easily." Try the blonde ombré shown here, or check out the fun rainbow colors, too.
Instead of asking yourself if you should get bangs, the new question is asking yourself if you should get this wig that has long hair with bangs—and the answer is yes. With more than 4.6 mostly positive reviews (you can't please everyone), this wig has a mesh cap instead of lace and is lined with four combs and adjustable straps that make it quick and easy to throw on and go.
When you want to try a pixie cut without the inevitable grow-out phase, order this popular Amazon wig instead. It might need a little tweaking to suit your style, but customers rave about the thickness of the wig (no visible stitching) as well as the incredible ease, price, and quality.
Gibson breaks down the five main features you want to check out when shopping for a natural-looking wig on Amazon:
For Gibson, density across the hairline is one of the most important aspects, especially for synthetic wigs that have very big and noticeable knots. While the density in the back is more about preference, Gibson recommends 115 to 120 percent density in the front (some sellers even have density charts that you can request) so that you don't have to do as much to make it look natural. You can also customize the wig yourself with a pair of tweezers and pluck the wig in the front to make the hairline look less bulky.
Gibson says there are three types of lace to look for and choose from based on your preference: HD, Swiss, and French. HD is the thinnest and most natural lace. Swiss lace is a little thicker than HD, but also more durable. And French lace is the thickest, the most noticeable, and the least realistic—but it also lasts a long time.
Then, Gibson says you want to decide on human hair, synthetic hair, or blended (which means it has both). Human hair offers the most versatility (for instance, if you want to dye your wig), but it's also your more expensive option. Synthetic hair is usually the cheapest, but because it's plastic-based, it tangles easily and has styling limitations (heat + plastic = nope). And because blended hair contains synthetic hair, it limits the longevity of the wig. However, for those who don’t know how to style a wig, Gibson says synthetic wigs are a great option because they hold their original style quite well.
If you want your wig to look natural, the most important step is measuring the circumference of your head before buying. "A lot of people purchase wigs without looking at the size, and they’ll go on to glue them and say their wig is sliding," Gibson explains. "Then, I’ll investigate and find out the wig is just too small." Make sure to take note of the size, because just like anything else you wear, no matter how good the product is, you won't be happy if it doesn't fit.
And when all else fails, Gibson says to check the reviews. For every highly recommended wig on Amazon, there's a not-so-great one right next to it, so don't only rely on the beautiful photos, and be sure to check the ratings and read the comments. To make things easier for you, we've gathered the 21 highest-rated, best wigs on Amazon, according to happy shoppers. Keep the above advice in mind and get to shopping.